Agency Owner, Content Writer & Creator! I help you find more clients, make more money, and freelance successfully!
Hey, it’s me, Shreya!
I've hit your inbox late this time...
But I am here to give you what you asked for.
In last week’s email, I shared my entire Twitter content creation strategy with you.
So many of you applied the strategy for yourselves last week, and I could see how well you've taken action based on how active you've become on Twitter!
Now, as requested by many of you, here’s my LinkedIn content creation process.
The process is similar to what I shared for Twitter, with a few tweaks. You can also compare this email with the Twitter strategy, side-by-side. Let's begin:
Target audience: Potential clients for my LinkedIn Branding services (I'll keep the details to myself)
Frequency: 1 post a day
Themes of posts:
Purpose of each theme:
I use Airtable for all my content creation, including LinkedIn. (You can use an excel sheet if you like)
You can join Airtable using my referral link by clicking here. You can also get access to my Content Calendar Template by clicking here - I've updated it for both, Twitter and LinkedIn.
I don't use any scheduling tools for LinkedIn.
Unlike Twitter, I don't create LinkedIn posts in bulk. I've tried it out, and due to the sheer length of the content, it's exhausting. So I would rather spend 1 hour a month coming up with 30-60 post ideas, and then spend 10-15 minutes everyday writing a post.
My LinkedIn content in the first week of June has been largely repurposed from my tweets. Here are 3 examples, so you can see how I repurpose my content [Pay attention to the CTA as well]:
That's it!
So now,
The main difference between my Twitter and LinkedIn strategy is:
Hope this email helps you understand that the fundamentals of content creation remain the same. It's your approach to content creation that changes with each platform.
I look forward to you stealing this strategy, and to seeing you active on LinkedIn! :D
See you next Sunday,
(not with a content strategy this time 👀)
Shreya
P.S. As always, would love to hear your thoughts on this email. Just hit reply 😊
P.P.S: When you are ready, here are 5 ways I can help you:
Agency Owner, Content Writer & Creator! I help you find more clients, make more money, and freelance successfully!
Hi Reader, It's been a while since I wrote to you... But tonight seemed like a good reason to write this email. Because I have a story to share with you. A story within a story, if you will: 2nd June. This was a very strange morning. I woke up just a few minutes before my 5:30 AM alarm (nothing unusual there), But what was unusual was that... I woke up with a sudden, deep understanding of the meaning behind a bedtime story I’d read when I was probably 6 years old. I hadn't thought of this...
Hey Reader, It's me, Shreya. If you follow me on Instagram, you must have seen my regular Stories about my workouts. The intention with these is not to give a "life update"Rather it is to show what routine and consistency look like. In fact, I go to the gym more often than my Stories show. There are many days when I don't share an update. All I hope for is that when I do share these updates, one person may get inspired to challenge their physical self and hit the gym. I am happy to say that...
Hey, it's me, Shreya! This is a quick email to tell you that... My SEVENTH ebook is out now! Click here to order and get instant access: >>> https://shreyapattar.gumroad.com/l/twitteranthology2 his eb I hope you enjoy reading this one! Lots of love,Shreya P.S. You are the first to know this - I shot a vlog about the process of writing this ebook... coming soon ;)